Currently on offer is a thriving café operation situated within an animal sanctuary maintained by the local council. It operates seven days per week, including public holidays. Customers of the business include sanctuary staff members, volunteers and interstate tourists during peak seasons. The business has simple operations, offering ‘grab-and-go’ food, barista-made coffees and hot snacks for kids. There are anticipated government grants to further develop the sanctuary’s hospital facilities. Once done, the sanctuary hospital may have more staff that may become customers of the business.
Due to having limited competition in the area, the business benefits from a captive market. It easily attracts customers due to the ease of accessibility offered to sanctuary staff. Moreover, tourists visiting the sanctuary do not need to leave the premises to have food or beverages. Visitors are easily directed to the café due to the sanctuary gift shop being located within. No marketing is required to benefit from exposure. The council is responsible for marketing the sanctuary and, in turn, the café.
Operating the business on typical days is just one staff member during weekdays and one on weekends. During peak seasons that see more potential customers visiting the sanctuary, the business hires additional casuals to help on an as-needed basis.
*** Please note: We have used stock photos to protect the confidentiality and goodwill of the business. The pictures are indicative only.
